Foundation Pledges $1 million To Fight Childhood cancer

 On May 28th, 2025, the Unleashed Brands Foundation has pledged $1 million to the The Leukemia & Lymphoma Society & Dare to Dream Project, a groundbreaking initiative focused on transforming treatment for children with blood #cancers. Each year, nearly 15,000 #kids in the U.S. are diagnosed with cancer—#leukemia and #lymphoma making up about 40% of those cases. While survival rates have improved, many children still face lifelong side effects from outdated treatments. The Dare to Dream Project aims to create more effective therapies and support services tailored for kids. Our #donation will help fund this critical work, including the innovative Clinical Trials that matches children to personalized treatments. We’re honored to join LLS in this mission to ensure every child not only survives but thrives. #WeDareToDream4Kids #GiveForMoreLife 

 That belief led Michael to create the Unleashed Brands Foundation—a platform designed to give back to communities across the country by empowering franchisees to make a meaningful impact where they live and serve. Our mission is simple yet profound: to help kids learn, play, and grow through fun, engaging, and inspiring experiences—even in life’s toughest moments.

 We launched the Foundation because we saw firsthand how many children face circumstances that rob them of joy, confidence, and opportunity. Whether it’s a life-threatening illness, the foster care system, or the weight of poverty—too many kids are forced to grow up without spaces that make them feel seen, valued, and free.

When a child walks into one of our venues, they should feel like they matter. They should feel like their future is full of possibility. That’s the experience I want every kid to have—not just in our parks, gyms, and centers, but through every event, every initiative, and every partnership we build through this Foundation.

 Our franchisees have a heart to help. But we’ve also learned that many don't always know where to start.

That’s why we created the Foundation—not only to raise funds and host events, but to provide our franchise owners with the tools, resources, and opportunities to give back. Whether it’s partnering with HopeKids to give families a day away from the medical world, or dreaming big about giving every foster child in America a birthday party—we are inviting franchisees to lead the charge in their local communities.

Because when we come together—when business owners, families, and team members unite around a shared purpose—we can create something far greater than any of us could do alone.

We’re just getting started. Our hopes are big:

• To provide joy-filled birthdays to children in foster care
   
• To create moments of relief and fun for kids battling illness
   
• To offer belonging to those who feel forgotten
   
• To be one of the largest donors funding childhood cancer research
   

This is more than charity. It’s a movement to rewrite stories, restore confidence, and reshape futures.

As Winston Churchill once said:
“We make a living by what we get. We make a life by what we give.”

Join us in building a life worth giving.
Join us in impacting the lives of every kid.

Learn More At: InvestInKids.org